Mobile technology usage is a fast growing trend in the events industry. Many companies are adopting new technologies and incorporating mobile elements such as tablet devices or mobile apps as a way to boost their brand image and increase interaction at corporate events. If you think that your company doesn’t have the budget or capability to do so, think again.
The availability of apps and app development companies continues to grow as every industry goes digital. Deploying an event app for your event will of course require some effort on your part, but it doesn’t have to be as difficult and costly as you may imagine.
You’ll first need to consider what you’re trying to accomplish with your event app. Is it to increase interaction amongst participants? Is it to encourage the less outspoken attendees to participate in Q&A sessions or is it simply to better engage all of your guests and bring your event to the next level?
Once you determine your goals, you don’t need to go through the hassle of developing your own custom event app in-house. Professional service providers like TAPevents can help you craft the perfect combination of functionalities for your event app, incorporating everything from push presentations and interactive polling to feedback forms, peer to peer messaging and even word clouds. Everything can be branded and designed to your liking and you’ll have your own custom designed event app without having to submit a proposal or interview a single developer.
What about hardware choices? If your attendees have their own mobile phones and tablets, you can provide QR codes for them to quickly access the app upon arrival to the event. If you’re looking for a more premium service, use a completely integrated iPad fleet and have the devices laid out on the table with your custom app open before your guests arrive. Renting these devices is a fraction of the cost of buying a new fleet and you’ll have the option of using them for just a few hours or up to a few months if necessary. iPad rental service companies like TAPevents can offer everything from iPad background wallpaper and apps set up to providing onsite technicians and configuring private WiFi networks for your event.
If you decide to engage a service provider for your custom event app, you should consider renting devices from the same provider. This ensures that the mobile app that they develop for your event will be compatible on the devices they rent to you, saving you time and effort in troubleshooting any potential issues for your guests on the day of the event.
It is an inevitable trend for corporate events to go digital. Using mobile technology at events is not an ordeal if you know where to look for help. The benefits can be enormous and may even exceed your expectations.